On This Day, April 10, 1953, “The House of Wax,” starring Vincent Price, premiered at New York’s Paramount Theater, marking a significant moment in cinematic history. Released by Warner Brothers, it was the first movie from a major motion-picture studio to be shot in 3D, or stereoscopic, film process and was among the first horror films to be shot in color. This innovation provided audiences with an unprecedented immersive viewing experience, heightening the suspense and terror of the horror genre.
“The House of Wax” became a cornerstone for Vincent Price, establishing him as a beloved figure in horror cinema. The use of 3D technology in this film demonstrated the potential for new filmmaking techniques to enhance storytelling and engage audiences in more dynamic and visceral ways. The success of “The House of Wax” not only paved the way for future 3D films but also showcased the appeal of horror movies, contributing to the genre’s enduring popularity.